PR Manager South Korea [South Korea]


 

Company Description


& Other Stories is a fashion brand offering women a wide range of shoes, bags, accessories, beauty and ready-to-wear to create their personal style, or story. Our creative ateliers in Paris, Stockholm and Los Angeles design diversified fashion collections with great attention to detail and quality. For us there’s no right or wrong when it comes to style, just possibilities and the joy of self-expression.

As an employee, you are always an ambassador for & Other Stories and part of leading our company forward where everyone is seen as a leader, both for yourself and the work you do.

& Other Stories is an inclusive and welcoming workplace where great challenges and opportunities are offered to you to grow and where we win together.

We always have our customers in mind and believe in a welcoming approach where our expertise and fashion knowledge are key. You actively work to achieve great teamwork where our values are the basis for your work and a natural part of our way of working.


We currently have 77 stores on 22 markets and offer online selling on 32 markets through Stories.com and external partners. And we are growing!


Job Description


As an employee, you are always an ambassador for & Other Stories. An inclusive and welcoming workplace where great challenges and opportunities are offered to you to grow and where we win together.

You encourage and contribute to the shared responsibility of creating and protecting an inclusive and welcoming workplace where everyone can self-identify.

We always have our customers in mind and believe in a welcoming approach where our expertise and fashion knowledge are key.

You actively work to achieve great teamwork where our values are the basis for your work and a natural part of our way of working.


Purpose of role

The PR Manager will plan, manage, and execute PR projects and related activities to:

  • create and establish awareness
  • drive consideration and
  • support conversion

through internal cross-functional collaboration and communication as well as external media and supplier management.


Responsibilities

PR and Media Relations


  • Create strategies and manage PR projects for & Other Stories, such as store activation, store/market openings, new collection launches, co-labs, influencer strategies and other press events/activities.
  • Work proactively with/on messages for the brand for expansion, collections, the brand-identity, etc.
  • Handle international media requests and setting up interviews.
  • Plan and administrate required costs for press activities.


Agency Management

  • Provide the PR agencies with relevant brand information, such as PR plans, press releases, messages, imagery, samples, seeding plans etc.
  • Assess agency performance with evaluation reports.
  • Manage agency activities.


Internal Communication


  • Ensure alignment of communications activity plans with other inter-departmental plans, especially marketing, visuals and design.
  • Liaise with H&M Group (Stockholm) re internal group communication updates, delivering relevant & Other Stories info.
  • Spread brand-building and relevant info, across intranet and internally to stores, area’s and ateliers.


Evaluation & Follow up

  • Set goals (KPIs & metrics) for PR projects.
  • Collect, monitor and analyse global media clippings in close collaboration with the PR agencies.

Qualifications
  • Strategic
  • Stuctured and organized
  • Solution driven
  • Project management
  • Communicative
  • Critical thinker
  • Team player
  • Fashion-forward

Additional Information


If you want to join our exciting journey and a fantastic team, please upload your CV (English) as soon as possible but at the latest 3rd of June. This is a permanent position, based in Seoul, South Korea. Start date as soon as possible.

We look forward to receiving your application!


 

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